Why "We'll Follow Up Later" Kills Execution

It sounds responsible. "We're running out of time, let's follow up on this later." But "later" is where ideas go to die.

The Half-Life of Meeting Context

The moment a meeting ends, your memory starts to decay.

• 1 hour later: You remember 80%.
• 24 hours later: You remember 40%.
• 1 week later: "What did we decide again?"

Strike While the Iron is Hot

The best time to assign action items is during the meeting. The second best time is immediately after.

If you wait to "write up notes later in the week", you are losing critical context.

The Post-Meeting Follow-up Ritual

1. Record: Don't rely on memory.
2. Transcribe & Extract: Use AI to get the raw data.
3. Assign Immediately: Send the action list within 15 minutes of the call ending.

Speed is the key to execution.